NAIAS 2013: The VIA X-Truck, An 800 Horsepower Plug-In Hybrid

The name Bob Lutz is no doubt familiar to those of you who closely follow the auto industry, but for the rest of you, know that he is considered the father of the Chevy Volt. Lutz left GM after a long and storied career, though he now finds himself heading VIA, a plug-in hybrid truck company which recently unveiled an 800 horsepower concept called the X-Truck.

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Via Motors Bringing 800 HP Hybrid “X-Truck” To Detroit Auto Show

While no major automaker has taken the plunge yet, there is an immense amount of potential in the plug-in hybrid pickup market. Via Motors hopes to tap into that market with an expanding line of hybrid pickups, and at this year’s North American International Auto Show in Detroit Via Motors will showcase three new vehicles, including the high-performance “X-Truck”.

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