Nissan Leaf sales has officially surpassed the 100,000 unit mark worldwide, capturing a full 48% of the EV market, Nissan is quick to add. Sure, it has taken three years and a big price cut to get there, but with Leaf sales numbers now in the six figures, this major electric car milestone must feel like a weight lifted from Nissan’s shoulders.Read more
A year ago, it seemed like every major outlet was eagerly awaiting the final sales tally for two of the most-watched new cars in the industry, the Nissan Leaf and Chevy Volt. This year, the sales numbers are barely a blip on the radar. But something very important happened in 2012, as consumers overwhelmingly chose the plug-in hybrid Chevy Volt to the pure electric Nissan Leaf.Read more
Nissan’s big electric car bet isn’t paying off, and the Japanese automaker knows it. After yet another month of sales failing to sell 1,000 Nissan Leaf EVs, executives at Nissan have given up its modest goal of selling 20,000 EVs in the U.S. this year.
Instead, Nissan is focusing on an outreach program with current customers, as well as those who showed interest but didn’t buy a Leaf EV to figure out where they went wrong.Read more