Geneva 2013: Mitsubishi’s Hybrid Pickup Points The Way Forward

You would think that for a country as obsessed with pickup trucks as America is, there would be more powertrain options when it comes to buying a new one. But America’s automakers have been slow to offer an alternative to the standard V6 or V8 gasoline engines, leaving the door open for a more innovative solution. Enter the Mitsubishi GR-HEV, a diesel-electric hybrid pickup that could point towards the future of medium-size trucks.

Read more

NAIAS 2013: The Ford Atlas Concept Points To The Future Of Pickups

For the past few years, Ford has been kind enough to fly us out to the North American International Auto Show for some pretty reveals, and this year was no different. And as always, Ford put on a big show in Joe Louis Arena, unveiling the Ford Atlas Concept, a futuristic Ford pickup loaded with all sorts of fuel efficient technologies and a bold, in-yo-face look.

Read more