Thor is one of the most powerful gods of Norse mythology. Known for his prodigious strength and fierce loyalty, the website Norse Mythology For Smart People describes him as “the brawny thunder god, the archetype of a loyal and honorable warrior, the ideal toward which the average human warrior aspired.” He later became the archetype for the Marvel Comics superhero of the same name.
Thor is also the name of a small company in southern California that is building a Class 8 all electric truck it says will start production before the Tesla Semi does. Designed for short to medium haul duties of up to 300 miles, the Thor ET1 is the brainchild of 25 year old Dakota Semler. He and his co-founder Giordano Sordoni say they don’t want to disrupt the entire trucking industry the way Tesla wants to do. Almost one million commercial trucks are sold in the US every year. All Semler and his 17 employees want is to get a little piece of that market.