On Thursday, Google announced it is adding additional ride hailing partners to its Maps feature. Previously, only Uber was included in Maps, but now Lyft and Gett (in New York City) will appear side by side with Uber information. Now ride hailing customers will be able to see quotes from other services and choose the one that costs less.
For its part, Lyft is pleased with the new exposure it is getting from being included in Google Maps. “We’re always working to make sure Lyft is where our passengers are — whether that’s in the cities they live or integrated into the apps they use everyday,” Lyft said in a statement. “Working with Google Maps makes it even easier to seamlessly request a ride with Lyft. From our work with Google Maps to Maps in iOS 10, there’s a clear trend — more and more people are clamoring for ride share transportation options.”
Having ready access to a price comparison tool has to be a good thing for ride sharing customers.