Renault Duster Oroch Set to Conquer (South) America

2016 Renault Duster Oroch Concept Truck

Once upon a time, like back in the 1970s and 80s, Nissan/Datsun built a number of compact and truly durable trucks and SUVs. The little trucks were easy to work on, relatively rust-proof, and utterly reliable- as such, the people of Central and South America ate them up. Today, Nissan is more focused on the North American market and the fat profits that come along with massive full-sizersbut that might be changing sooner than you think.

Meet the Renault Duster Oroch- a compact, unibody pickup designed to conquer Latin America by offering the same blend of cheap, reliable utility that helped Nissan/Datsun sell trucks so many years ago.

That’s fitting, of course, since Renault and Nissan are now, essentially, the same company run by the same CEO.

The company has plans to show off the Renault Duster Orcho concept pickup at Brazil’s Sao Paolo auto show. If it’s well received, the trucklet could go into production within the next year with both diesel and gasoline/ethanol 4×4 drive trains. You can see more of the little Renault in the photo gallery, below, then let us know what you’d think about Nissan bringing one of these to the US in the comments section at the bottom of the page.


Renault Duster Oroch Concept

Source | Images: Renault, via Motorpasion.

Jo Borrás

I've been in the auto industry 1997, and write for a number of blogs in the IM network. You can also find me on Twitter, at my Volvo fansite, out on two wheels, or chasing my kids around Oak Park, IL.