Coca Cola goes green—do not worry this is not a reinvention of “New Coke” or anything like that. Mega corporation Coca Cola will add six Navistar eStar eclectic trucks to its North American fleet. Coca Cola says each eStar truck can reduce CO2 emissions by nearly 10 tons annually.
Six trucks do not seem like much, but the new six tracks are simply the Navistar eStar model. Coca Cola has North America’s largest heavy duty eclectic vehicle fleet, operating more than 650 hybrid and electric trucks across the continent. With the addition of the six Navistar eStar trucks Coca Cola is anticipating on having a total of 750 alternative fuel shipping trucks on the road in North America by the end of 2011. Each eStar truck is estimated to save the company up to 60 percent in fuel costs. Also, at the end of the eStar’s lifecycle more than 50 percent of the vehicle is recyclable.
Navistar’s new electric truck is the nation’s first all electric, purpose built class 2c-3 truck. This class 2c-3 electric truck has an approximate range of 100 miles per charge, which makes it ideal for many citywide applications. The eStar truck also features a windshield design with nearly 180 degree visibility, improving safety and a low floor design allowing easy loading and unloading of goods. Being an electric vehicle, the noise level is almost non-existent.
When the eStar truck returns to its home base at the end of its day, the truck can be plugged in and fully recharged for the next day’s work in about eight hours. Additionally a quick change cassette type battery can also be swapped out in 20 minutes, enabling around-the-clock operations.
The Department of Energy (DOE) recently recognized Coca Cola as a partner of the National Clean Fleets Partnership Program. Announced by President Barack Obama, this unique public private partnership is aimed to help companies reduce diesel and gasoline use in their fleets by incorporating electric vehicles, alternative fuels and fuel saving measures into their daily operations.
With gas prices remaining around $4.00 a gallon in some markets the cost of shipping goods is increasing. With increased shipping costs, the price of the goods being shipped also increases. If the eStar truck can indeed save a company 60 percent in fuel costs, than let’s hope the consumer sees the benefits of those savings at the store.
Andrew Meggison was born in the state of Maine and educated in Massachusetts. Andrew earned a Bachelor’s Degree in Government and International Relations from Clark University and a Master’s Degree in Political Science from Northeastern University. Being an Eagle Scout, Andrew has a passion for all things environmental. In his free time Andrew enjoys writing, exploring the great outdoors, a good film, and a creative cocktail.