Tesla’s recent filing with the Securities and Exchange Commission shows that the electric car maker already has 3,000 deposits for its Model S sedan, which is being built to accommodate a rapid battery swap system.
Since the end of the 3rd quarter, Tesla has received over 3,000 refundable deposits of $5,000 each on the Model S sedan, which starts at $49,000. It will utilize a battery swap system, which I’m sure Tesla is also designing. This battery swapping-platform will underpin other vehicles, including a cabriolet, crossover, and a van, possibly made for commercial work. The current roadster, which Tesla has sold over 1,400 of to-date, is based on a Lotus body. If Tesla wants to stand on its own as an automaker, they have to develop their own platform.
I see a company that is trying to do just that, and building a car from scratch is no cakewalk. However, Tesla has other dealings going on too. Daimler has ordered 1,500 of Tesla’s battery packs for its Smart ForTwo Electric Drive, and they are selling another 500 packs for a Mercedes A-class electric vehicle. In three quarters, they had cumulative sales to Daimler of $12 million. Plus they’re helping Toyota design an electric Rav4, and taking over the old NUMMI plant to start churning out electric vehicles en masse.
Maybe I’m just optimistic, but I see a company that could be positioned as a serious force in the electric vehicle market in the coming years, if it can find the cash to survive these trying times.
Source: Green Car Advisor
Chris DeMorro is a writer and gearhead who loves all things automotive, from hybrids to Hemis. You can follow his slow descent into madness at Sublime Burnout.