Nissan LEAF is All About the Polar Bear Hugs

As far as slanderous nicknames go, I always found treehugger to be one of the most creative. It really says it all, doesn’t it? Of course, treehugger doesn’t have to have a negative connotation, and without treehuggers life would be a whole lot smoggier (and quite frankly, a lot less interesting). But what about bear hugs?

Nissan is not above tugging on our heart strings to sell cars, as this recent commercial for the Nissan LEAF shows. Get ready for some serious bear-hugging action.

The advertisement follows the journey of a lone polar bear traveling from the Arctic circle to somewhere in America. I don’t need to remind our readers that the polar ice caps are melting, polar bears are an endangered species, so on and so forth. For whatever reason, the vicious polar bear has been deemed “cute” by the masses (I’ve seen these things stand on their hind legs and I find them more intimidating than cuddly).

So Mr. Polar Bear wanders through cities, across railroad tracks, finally coming across a Nissan LEAF driver. And just when it looks like we’re gonna see a decapitation… big ol’ bear hug. Take a look at the video, it is hard to deny the adorable polar bear… even though he thinks you look tasty.

Source: Nissan

Christopher DeMorro

A writer and gearhead who loves all things automotive, from hybrids to HEMIs, can be found wrenching or writing- or else, he's running, because he's one of those crazy people who gets enjoyment from running insane distances.