It’s hard to believe how much difference a couple of years makes. I remember when those of us that were banging our gongs to the European automakers to bring diesels back to the US were dismissively waved away as “not understanding the American market” or “not in touch with reality.” How wrong the high paid salesmen, marketers and bean counters can be sometimes, no?
VW has just released its March sales figures, and their TDI clean diesel models are doing amazingly well. Just as an example, of the 2,000 Jetta wagons sold fully 85% of them were diesels. Yeah, Americans will never take to diesels. Sure.
So VW, now that you know Americans are hungry for the high mileage clean diesels, what are you waiting for? Bring them now. All of them.
Check out the full press release on the next page.