Total US hybrid sales jumped 48.6% in August from last August, buoyed up by Cash for Clunkers.
We Americans did the right patriotic thing with our clunker money last month, it turns out. We bought more American. And we bought more hybrid cars. Ford was the big winner, making a big dent in Toyota’s hybrid sales.
Consumer reports tells us that 80% would rather buy US cars and 46% of us now prefer fuel efficient cars.
Even before Cash for Clunkers, ever since the gas shocks last summer, we have been buying more fuel efficient cars. Most of us don’t need trucks. And hybrids as percentages of sales had already been gaining steadily since the gas shocks last year, (although sales generally were few till the incentives last month). For example, the change in the percentage of hybrids sold in August had merely drifted up 9.2% from the month before Cash for Clunkers.
It appears that fuel economy matters more to us now. For 46% of us, and for secondhand car buyers: 55% fuel efficiency is in our top three factors determining our choice.
Full data after the jump: