Browsing the "Mark Fields" Tag

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Lincoln To Get $5 Billion Dollar Makeover

Mark Fields, the new CEO of Ford Motor Company, is prepared to invest $5 billion dollars to rescue the ailing Lincoln brand. The goal is to triple Lincoln’s annual sales from today’s anemic 100,000 units to 300,000 units by 2020. But doing so will take far more than slapping a Lincoln badge on the back […]

November 1st