Browsing the "Chinese" Tag

Tesla’s China Strategy Faces Big Obstacles

January 30th, 2014 | by Christopher DeMorro

China presents a unique challenge to Tesla, including faster high-speed trains, a lack of charging infrastructure, zero government financial support, and worst of all, a lack of brand perception. Can Tesla overcome


Tesla Motors Changes Name To “Tuosule” In China

August 26th, 2013 | by Christopher DeMorro

Some people will do anything to make a buck, and trademark squatting is one way to make fast and easy money. Zhan Baosheng thought he could fleece Tesla Motors for $32 million by trademarking the “Tesla” name, so rather than pay up, Tesla will simply go by another name in China; “Tuosule”, the transliteration of the Tesla name in a dialect native to Hong Kong



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