Lucid Air Priced From $60,000 Before Incentives

Would you like a Lucid Air, the new electric sedan that feels like an “executive jet on wheels”? If so, you can reserve one now for $2,500. Production is expected to begin in late 2019.

Lucid Air

The company announced yesterday that the entry level Lucid Air will be priced at $60,000. It will have a range of 240 miles and 400 horsepower on tap.  Its closest competitor, the Tesla Model S 60, has a 210 mile range and 382 horsepower. The Model S begins at $68,000, which makes the Lucid Air rather a bargain, assuming it ever gets built.

The company says the base price is $52,500, but that is after deducting the $7,500 federal tax credit. We all know that not all buyers qualify for the full tax credit, so that information is a bit misleading. Tesla plays the same silly game with its pricing information.

The top of the line Lucid Air with 400 miles of range, 1,000 horsepower, and all available options, will list for $165,000 according to industry sources. The average price for the electric sedan is expected to be around $100,000.

The Lucid Air is somewhat smaller on the outside than its nearest rivals, the Tesla Model S and Mercedes S Class, but the unique way it packages its battery makes for a surprising amount of room on inside says Peter Rawlinson, the company’s chief engineer. Rawlinson was instrumental in getting the Model S into production when he worked for Tesla.

The Lucid Air will be ready for autonomous driving thanks to a suite of sensors consisting of long and short range radar units, cameras, and Lidar. Many of its features can be operated via smartphone apps and the company says it will well suited to ride hailing or ride sharing use.

Lucid has entered into an agreement with the state of Arizona and local authorities to build a factory in the city of Casa Grande, southwest of Phoenix. It is also planning to construct a parts manufacturing facility in nearby Mexico, but whether that plan is still viable with Donald Trump threatening to impose a border adjustment tax of 20% on any automotive products imported from Mexico remains to be seen.

Much has been promised by any number of prospective electric car manufacturers, especially Faraday Future. Whether Lucid, which started life as Atieva, will actually build any cars and whether any people will actually buy any of them remains to be seen.

Source: Automotive News


Steve Hanley

Closely following the transition from internal combustion to electricity. Whether it's cars, trucks, ships, or airplanes, sustainability is the key. Please follow me on Google + and Twitter.