As a luxury car, you expect a vehicle like the 2014 Cadillac ELR to be expensive, but even I was blown away by GM’s assertion that the tarted-up Chevy Volt is worth more the asking price of $75,995. Consumer Reports agreed, stating that for the money the Tesla Model S is a much better car, so executives have decided that early buyers of 2014 Cadillac ELR will get a free home charging station to soften the blow to their wallets.
Both the 240-volt Level 2 charging station and installation of said system are free to buyers of the 2014 Cadillac ELR, though Cadillac doesn’t say whether takers of the $699 a month lease (plus $5,999 down!) also get a free charging station. Such stations normally cost between $1,000 and $2,000, plus installation costs, and GM claims the station can recharge the Cadillac ELR in just 4.5 hours, compared to 12 hours on a standard outlet.
Boasting more horsepower and “Regen on Demand” paddle shifters, the Cadillac ELR is a decidedly sportier take on the Chevy Volt. Volt sales have definitely gained some momentum, though it remains to be seen if there are enough buyers among the 1% ready to splurge on the luxury-minded ELR. So far early Cadillac ELR reviews have been good, if not overwhelmingly positive, though I doubt a free home charger is going to do much to sway the minds of buyers one way or another.
Still, it’s a nice perk, and one that should be more common if you ask me.