In a bid to further unite its global brand, Ford is selling cars like the 2015 Mustang beyond the borders of North America. And what do Americans get in return for sharing one of the greatest sports cars of all time? It looks like we’ll be adding the Brazilian-designed-and-built Ford Ecosport compact crossover to our ranks sooner rather than later.
Based on the Ford Fiesta subcompact architecture and sharing many of the same engines, including the three-cylinder 1.0 liter EcoBoost, the Ford Ecosport is designed to compete with rivals like the Nissan Rogue. Other engines include a 1.5 liter gasoline and a 1.5 liter turbodiesel, and it isn’t much of a stretch to imagine the 1.6 liter EcoBoost under the short hood either.
Built with the families of developing nations like India in mind, the Ecosport is a decidedly economy-minded vehicle.Given the focus on quality components in American cars these days, Ford may want to add an extra layer of spitshine before importing the burly crossover.
If true, the Ford Ecosport will give the Blue Oval lineup a lot of depth when it comes to crossover and SUV vehicles. You’ve got the Ford Flex, Edge, Explorer, and Escape already, and the adding the Ecosport brings the tally to at least five different utility vehicles. Seems a bit excessive, though it could also imply that another vehicle (Flex? Edge?) might be on the chopping block.
A smaller, more-affordable crossover would be a welcome addition to the Ford lineup, and as long as it meets American consumers’ high expectations, it could be a bit hit with the young, hip crowd.
Source: The Detroit News