Auto industry

Published on April 6th, 2011 | by Jo Borrás


Future Fords to Use Plastics Made From Mushrooms

April 6th, 2011 by  

The innovators over at Ecovative announced they’d developed a sustainable, degradable, foam-like product from mushrooms late last year, and there was much talk of possible applications after the company’s presentation at TED.  It seemed like the audience was floored by Ecovative’s work – it looks like a few key decision-makers at Ford were, too.

Ecovative’s foam is composed of mycelia (mushroom root), seed husks, and other “throw away” organic substances.  Ford has turned to Ecovative’s new material to replace the petroleum-based foams used as insulators in dashboards, bumpers, and interior components to help make their cars more compostable.  In addition, the Ecovative foam is also fireproof and waterproof.

What do you think, readers – is this another example of corporate greenwashing, or is Ford really as jazzed about this material as I (we?) am?

If you haven’t seen it yet, then take it from me:  Ecovative’s TED video (below) is 9 minutes of must-see-awesome.

Source:  Ecovative, via Inhabitat.

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About the Author

I've been in the auto industry 1997, and write for a number of blogs in the IM network. You can also find me on Twitter, at my Volvo fansite, or staring up at the sky in Oak Park, IL.

  • I don’t get too mad about green washing.

    I’d want them to do the right thing for the right reason but doing the right thing for the wrong reason is still better than doing the wrong thing for the right reason and is much better than doing the wrong thing for the wrong reason.

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