Fisker's First TV Commercial for their 100 MPG Plug-in Hybrid

It looks like Fisker, manufacturer of the world’s first ‘luxury plug-in hybrid’, has begun a small targeted TV ad campaign initially focusing on the LA area. The $87,900 Fisker Karma is scheduled for delivery to the first 1,000 owners by year’s end. See the commercial here:

Fisker recently announced they would be sourcing batteries from the Advanced Lithium Power, Inc. (ALP), a Canadian Firm that also supplies batteries for the U.S. military. The 22.6-kilowatt-hour lithium ion battery will be supplemented by a 2.0-liter turbocharged, direct injection engine made by GM, that acts as generator / range extender. The Karma is expected to have a range of 50 miles on battery power and an additional 250 miles once the generator kicks in.

 

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About Clayton B. Cornell

Clayton B. Cornell was formerly a professional blogger as Lead Writer for Gas 2.0, Important Media’s blog covering the future of sustainable transportation, and was covering biofuels and green car technology for Important Media (formerly GreenOptions.com) since the beginning of 2007. Before GO, Clayton ran the training program for one of the EPA’s largest public toxicology information libraries at Oregon State University, which was fulfilled under a $2-million Federal grant. He became a biodiesel enthusiast after experimenting with small-scale biodiesel production in OSU’s chemical engineering lab, and has extensive hands-on experience with diesel cars and trucks, including the practical use of biodiesel and straight-vegetable-oil (SVO) as alternative fuels. Clayton graduated from the University of Utah with honors, receiving a degree in Biology and Chemistry. On the side, Clayton likes to spend his time at the beach or in the mountains. He’s been a professional river-guide, amateur beer judge, and world traveler, and currently lives in San Francisco.

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